01902 200201

Course Dates

14th July 2025

Course Cost

£395+VAT

Using Email Effectively to Boost Sales

This one-day training course is designed for audiologists who want to harness the power of email marketing to increase patient engagement and boost sales. The course will provide a structured blueprint for creating compelling email campaigns, nurturing patient relationships, and optimising communication to drive more appointments and hearing aid sales.

Course Aims

By the end of this course, participants will:

• Understand the role of email marketing in patient retention and sales growth

• Learn how to build and maintain a high-quality patient email list

• Discover effective email structures that engage and convert

• Use automation tools to streamline communication and save time

• Analyse key email metrics to improve campaign performance

This course is ideal for audiologists and clinic managers looking to maximise their email marketing efforts to drive patient engagement and sales.

Course Tutor

Josie Hadley MA MCIM is a leading authority for marketing strategy and planning with a specialism in online marketing. She has worked in this fast moving and exciting arena for over 10 years.  With every client she works with, she draws on these experiences and openly shares ideas and tips – one of her many USPs and a huge ‘Value Add’.

As a fully accredited trainer, Josie not only has the knowledge of marketing, but also the skills and qualifications to share this with others. She has delivered training and presentations to over 1,750 delegates in various forms and most notably, on behalf of eBay, NatWest Commercial Bank and the Black Country Chamber of Commerce.

She is passionate about ensuring companies are maximising their brand and marketing potential. Her approach is pragmatic and professional whilst retaining her sense of humour and down to earth approach.

Book to attend all 3 of the modules below for the reduced rate of £895 + VAT.

Designing an Inbound Marketing Strategy
Meta Basics (Facebook & Instagram) for Audiologists
Using Email Effectively to Boost Sales